Monday, December 29, 2008
Play the Freewheelin Cycle Challenge Game!
Find the Freewheelin Cycle Challenge Here!
We were also submitted to Digg by our friends at Pikagames, so please digg up the story! DIGG
Wednesday, December 10, 2008
We Won!
Freewheelin’ for demonstrating that the Internet is not just something on your screen. Humana’s program challenges the fundamental assumption that health insurance is only for after-the-fact-care, and redefines it as a partnership in preventative care and holistic health. Its suite of digital tie-ins helps translate the ambiguous ‘whole health’ benefits of biking into tangible results that spur people to long-term commitment.
Other winners include Twitter, SocialVibe, and David Plouffe of the Obama campaign to mention a few. We Media will present the award at their February conference, and you can bet that we’ll be there in all our swag. From their website:
The awards are organized and administered by iFOCOS, the media think tank and futures lab that organizes the We Media conferences and global membership community. The awards highlight achievements through transformational communications methods, novel business models, significant social impact, innovative design and powerful visions of media for the connected culture. More about the awards at: www.wemedia.com/awards.
Thank you so much for voting! Way to go!
Tuesday, December 9, 2008
Thank you Freewheelin Volunteers
@naimul It makes me feel the wind in my hair, while I still have it.
@MamaMtnBike I like to bike because it's fun, it relaxes me, keeps me in shape, it's social, I could go on and on...
@Human_After_All First it was transportation, then fitness, then with friends just having fun
@cyclelicious I like to bike because it feels good. I think I'm addicted to cycling
@GenKreton Bikinghelps me sleep better, keeps me in shape, it saves commute time in versus public transit, and most importantly, it's FUN.
@RatherBeBiking because it's fast & fun
@rickmurray it's an amazing cardio workout, it relieves stress and it's a great way to kick start the say
@dirkmshaw I like bikes bc it allows me to set and meet discrete goals, keeps me physically & mentally fit,scenery and carbon!
@thebikediva Because I can keep up with and even beat a lot of the boys when I'm riding my road bike, and I like to go FAST!
@kathilc I like to bike because of the physical and mental workout great friends to ride with and better for the environment I would ride my bike everywhere if I could! how can we make it safe to comingle with cars?
And that is just a sample. If you'd like to respond, please join us on twitter at www.twitter.com/bikesharing. We would love to hear why you like to bike.
Thursday, December 4, 2008
Happy Holidays!
If you're looking for gift ideas try these great pant leg clips for biking fun.
You can find them here: The MOMA Store
We here at Freewheelin wish you the Happiest of Holidays. Keep biking!
Friday, November 21, 2008
Found on Twitter
And that means a handful of other U.S. cities will be playing catch-up in the next year to roll out their own programs. Denver and Minneapolis-St. Paul have a one-up on other cities such as San Francisco, as Freewheelin' implemented temporary bike sharing in both those cities as a highlight of the Democratic and Republican national conventions this year. Freewheelin' also installed a small-scale bike sharing in Louisville, KY for the Ideafest convention.
Awesome. Thanks Grant Hill.
The full article can be found here:
http://www.huffingtonpost.com/graham-hill/tech-enabled-bike-sharing_b_142885.html
Thursday, November 13, 2008
Still in the News
Monday, November 3, 2008
Vote For Freewheelin
Thank you!
UPDATE: This is what they said about us
Bike sharing was a hit when launched in Paris in 2007. It was cheap, convenient and eco-friendly. End of story? Not so fast. A U.S. health insurer changed the game and wrote a new story. Humana promotes its business agenda - lower health care costs - through a state-of-the-art bike sharing program tested during the 2008 U.S. political party conventions in Denver and St. Paul. Freewheelin promotes its social and business agenda through communication - made possible by wireless/mobile and social networking technology. When you ride a Feewheelin bike, wireless networks track your mileage and calories burned. Social networking tools help individuals track their personal successes and, by calculating reduced carbon emmisions, their contributions to the shared health and wellness of their community and the planet.
We have 265 five star ratings, please go to the site and vote for Freewheelin!
Monday, October 13, 2008
Biking around with a Full Metal Jacket
So today I was cruising around on youtube, looking for clips of Mr. Modine at some sort of speaking engagement so that I could see if I could learn to mimic his voice for an upcoming video I’m making about the story Freewheelin in the world of Web 2.0 (in case you didn’t know, Matt Modine heard about Freewheelin through our facebook page and we used the blog, twitter feed, and facebook wall to promote his guided ride).
Lo and behold, I happened upon a video of him riding around on freewheelin bikes….a video that we didn’t make! I got very excited and wondered why we hadn’t heard about this video before. I wanted to blog right away! When I checked my gmail though, I found that the creator of the video had already emailed us and asked us to blog about it! So without further adieu, here is Matthew Modine in his latest smash hit, “Matthew Modine Bicycle for a Day at DNC.”
PS: The video can also be found on youtube here, where you should comment and rate it: http://www.youtube.com/watch?v=QyWgol5kZYc
PPS: While you’re on youtube why not subscribe to our channel http://www.youtube.com/healthentertainment
PPPS: While you’re subscribing to things, why not subscribe to our RSS feed, available below on the sidebar. Have a great day!
Wednesday, October 8, 2008
The Future of Freewheelin
It’s been a while since we last posted, but to give you some quick numbers, our Bike Sharing effort at the Idea Festival in Louisville logged over 3,000 miles and 556 individual rides. The Mayor of Louisville and the Governor of Kentucky came out to pledge their support, both morally and financially, to make Louisville more biking friendly. Check out this summary from our own biking expert Tony:
But this isn’t the end of the road for Freewheelin. Bike Sharing is slowly spreading throughout the nation. The next step involves pilot program installations in Minneapolis and Denver. These stations will have a look and feel different from what you saw at the DNC and RNC and they’ll be completely automated. We have some big news coming down the line about the future of bike sharing in America, so stay tuned for details.
The story of freewheelin as you see it on this blog is narrow in scope. To read more about the freewheelin experience from a number of volunteers or to contribute your own stories, check out our flickr discussion board located here:
http://www.flickr.com/groups/freewheelin/discuss/72157607228789910/
Wednesday, September 24, 2008
Freewheelin Rides Again
I remember a t-shirt from when I was in high school that read, "I'm back - by popular demand." Well, if a bikesharing program could wear a tshirt, THAT is the one that freewheelin would be wearing today.
Kicked off brilliantly by Tony Tomazic (see video above - Haiku is the ONLY medium that could have so efectively described the attributes of bikesharing), we're ready to take the Idea Festival by storm. For those of you who don't know, the Idea Festival is a global forum for innovators to come together and share ideas. Hopefully, really good ones. And certainly, ideas that will improve due to riding a free, brand-new bike around town.
As usual, the "way to go bloggin' crew" will be out and about, blogging, twittering and talking to people, so stay tuned. And if you're NOT lucky enough to be in Louisville this week, you can get a great sense of the experience through our live webcams . . . the ultimate in reality TV, brought to you all week at the Freewheelin Community page.
And don't forget . . . if you've experienced freewheelin in Louisville, Denver or Minneapolis/St. Paul, please share that experience with the community . . . we're collecting stories, pictures and videos at our flickr page (just click the linked button on the right . . . or follow this link if you're really lazy).
Monday, September 22, 2008
Making Moves
To kick off the event Louisville's Mayor Mayor Abramson joined Humana Chairman David A. Jones Jr. in welcoming bikesharing to the Possibility City at a press conference held in front of the Humana Building. The kind words were followed by a nice, breezy ride around the block. I have a good feeling about this week. Enjoy the video, made with a flip video camcorder. Warning, its really shake-full.
In other news: As the social media team, Greg and I are in charge of telling the story of our success bringing the networks of the internet news of freewheelin and enjoying the outpouring of support from bloggers, tweeters, facebookers and more. We're in stage one of making this movie (which will of course be posted here when its done), but we met with the production team and refined our script this morning. Here is part one of our adventure.
UPDATE: People are blogging about freewheelin already: http://www.consuminglouisville.com/2008/09/free-bikes-to-ride-downtown-du.php
Probably because of the news: http://www.louisvilleky.gov/BikeLouisville/News/2008/09-22-08-freewheelin.htm
And Lastly, Greg's perspective of the Freewheelin Louisville Kickoff
Friday, September 12, 2008
Fan Film Slide Show
Wednesday, September 10, 2008
Funny Washington Post Video
Some other great coverage by TheWashCycle: http://www.thewashcycle.com/2008/09/us-freewheeling.html
And a Comprehensive look by Sustainability in Business: http://sustainability.netdirectbusiness.com/?p=76
There are many many many more blog posts about Freewheelin. Look up freewheelin, bikes, bikesharing, biking, DNC, or RNC at Technorati to find more.
Thursday, September 4, 2008
From Dusk till Dawn
It’s beautiful in Minneapolis this morning. The sky is shifting from midnight black to a vast, cloudless slate of blue in slow, unnoticeable gradients. The sun floats up to its zenith and encourages a breeze that whips at our faces; cool, not icy, like cream or tapioca. It’s a self-sustaining pudding wind. Riding through the streets in this weather, past parks and rivers, up hills and paths, you really get a sense of your body’s inner function. Your heart beats as you pump; your breathing fills your ears. You’re aware of every nerve and sinew, every bead of sweat forming in pores on your back, and every vessel dilating as your legs scream in protest. When you really push it, you become conscious of each molecule of oxygen filtered through each cell in your blood.
The Freewheelin Ideal is bigger than the betterment of our environment or the improvement of our health. It’s about understanding how human beings have the power to change the world, starting with the way we understand our world. Once we know ourselves we look at the planet through unclouded eyes and recognize the beauty of nature in each blade of grass we've trampled and each budding seed we've passed. We appreciate the distances we cover and the magnificent wonder inherent in that space.
You think all of this understanding can’t come from a bike ride. And you’re right. All of this understanding comes from having an open mind. A free mind. The bike is just a vehicle for you to explore the space around you and experience it with liberated perception. We want to give you a way to feel that breeze on your face and appreciate the fact that you made your body move fast enough to enjoy it.
The sun will soon set on the last Freewheelin tent this Convention will ever see. Why not join us for a ride?
Tuesday, September 2, 2008
NBC personalities give freewheelin a whirl
Freewheelin's opening day saw lots of interesting things . . . not the least of which were rides from chief white house correspondent David Gregory (pictured here with Bikes Belong Executive Director Tim Blumenthal) and former NBC Nightly News host Tom Brokaw. Mr. Gregory checked his bike out (appropriately) from Government Plaza. Mr. Brokaw was in St. Paul at Upper Landing Park . . . luckily checking his bike out several hours before the station had to be closed due to protests.
That's the thing about freewheelin; you never know what each day will bring!
Red Cross Recognizes Humana's Efforts
I had the pleasure of meeting Jan McDaniel, the CEO of the Twin Cities Red Cross, yesterday. We talked about freewheelin's plan to donate $10 for every freewheelin mile ridden, which we're both excited about. After some discussion with Jan's communications team, we were able to post our announcement on the twin cities' web site, and have made contact with the national headquarters as well. As of this posting, freewheelin has raised over $40,000 in just over a day for those displaced by Hurricane Gustav . . .
Sunday, August 31, 2008
Freewheelin commits donations to support Hurricane Gustav victims
It's amazing how fast the world can change. A few days ago, we were riding high on the strength of our fantastic reception in Denver, where freewheelin riders took over 5,500 rides for over 26,000 miles. Today, our eyes have turned to the gulf coast, where Hurricane Gustav is threatening.
Freewheelin is all about doing good . . . for our bodies, our communities and our planet. And now it's about doing good for those who have already been victimized by Gustav - forced to leave their homes and possessions behind as many gulf coast communities are evacuated.
So we're donating $10 for every mile ridden on a freewheelin bike here in Minneapolis/St. Paul during the RNC. If we can ride as many miles here as we did in Denver, that's going to be a lot of help!
Keep watching this space for other ways to participate . . .
Saturday, August 30, 2008
Freewheelin's Triumphant Entry to Minneapolis/St. Paul
Mayor Rybak leads the freewheelin movement into the Twin Cities
Originally uploaded by freewheelinbiker
Mayor R.T. Rybak led a group of 150 bikers into Minneapolis today to celebrate the arrival of freewheelin. There's a friendly competition now underway between the Twin Cities and Denver, which hosted the Democratic National Convention last week.
Back on July 24, 4 US congressmen - Earl Blumenauer of Oregon, James Oberstar of Minnesota, Thomas Petri of Wisconson and Zach Wamp of Tennessee challenged convention delegates to take 10,000 rides covering 25,000 miles . . . a tall order for 8 days! However, Denver rose to the challenge, taking 5,522 rides for 26,493 miles!
That's a high bar to be sure, but Mayor Rybak is seriously committed to bikesharing in the Twin Cities, and will have his citizens ready to roll - literally!
Thursday, August 28, 2008
Globe Cartoonist Returns to the Scene
Ward Sutton, the Boston Globe cartoonist who produced our favorite-ever editorial cartoon, visited the Art Museum station again this morning. But this time, he was surprised to see his cartoon blown up and proudly displayed (as it is at ALL of our stations!) Mr. Sutton graciously signed the reproduction, and posed for a picture with the team.
Come back any time, Ward!
The Freewheelin Blog Goes Legit (OK, not really)
Much ado has been made this week about the two-story tent that Google has provided for bloggers at the Democratic National Convention. While 120 bloggers were issued press credentials for access to the convention floor, FAR more than that applied . . . and Google is there to accomodate them. Google's tent at the Alliance Center has become the magnet for new media in Denver. Bloggers with millions of readers are rubbing elbows with those who have dozens . . . but it's still the coolest place to be.
As an amateur in social media, I've had a lot of fun talking to people about what was happening at the Big Tent, as it's lovingly referred to by its denizens. But I never thought that I'd have a chance to enter its hallowed halls (ok, it's a tent - use your imagination). So I was pretty thrilled to have a friend offer me a pass - just for a little while - to go and check things out. I approached the tent with some trepidation, knowing that I didn't really belong there. But the bouncer (there's probably a better word, but they guy reminded me exactly of a bouncer at a club) let me right in.
Right away someone approached me and asked me if I worked for Bikes Belong (I was wearing my Freewheelin shirt). Now I was on the defensive. Was my cover blown? Would I be exposed as a fraud? I told him that I worked for Humana, and he shook my hand eagerly, explaining that he was with an organization called Bike Denver. Bike Denver has been a huge supporter of freewheelin from the beginning, and he just wanted to thank me for bringing the program to Denver. Whew!
When I moved into the tent itself, Google had an area set aside to promote itself, including a YouTube photo booth for bloggers to do instant production and posting of convention videos. But when I entered the real tent, I was pretty surprised at what I saw . . . its pictured above. The only thing this image conjured up for me was a 19th century sweatshop, instead of having sewing machines, the poor souls in these long, uncomfortable rows were hunched over tiny little laptops, blogging away. Kind of amusing that so many people were fighting to get into a place that didn't seem worth getting into! It's all about the cool factor . . .
Wednesday, August 27, 2008
Freewheelin Video posted to YouTube
The hits just keep on coming. Fireside Production, a Denver-based production company, showed up unannounced at our Museum station yesterday and asked if they could do some filming. Being shameless publicity hounds, we said, "well, all right - if you must." They did . . . and the results are terrific.
It turns out that there are a lot of people for whom our message about health and sustainability really resonates. If people are wondering what the heck a health company is doing running a bicycle program, send them this video!
Tuesday, August 26, 2008
We've been Cartooned!
Image Courtesy of the Boston Globe
This is truly a great day for Freewheelin. Today the Boston Globe published a sensational new cartoon in their Opinion section within the "Drawing Denver" series. Day One, "It Ain't Easy Bein' Green". It certainly isn't easy to be green--but Freewheelin seems to have risen to the occasion in an admirable and newspaper worthy fashion. Their comic is a thank you to us--and we thank you right back Boston Globe, for helping us spread the word on Freewheelin. We'll be around till the end of the DNC and then we're heading up north to the RNC to share our dreams of a greener tomorrow with the Twin Cities. In the meantime, enjoy this example of fantastic, relevant, timely journalism.
Matthew Modine visits Freewheelin
Actor Matthew Modine ("Full Metal Jacket") paid a visit to freewheelin this morning. The well-known actor and activist is in town promoting Bicycle For A Day - a group that "supports organizations that restore and protect our environment and make biking safer and more accessible for everyone." Modine, who was accompanied by a documentary filmmaking crew, spent about an hour at Freewheelin's main station on 14th and Stout. During that time, he went through the bike check-out process, chatted with Humana and Bikes Belong volunteers, and toured Humana's automated CycleStation with Nate Kvamme.
Modine will be using his freewheelin bike to lead a large ride this afternoon in support of Bicycle For A Day . . . and may be joined by other freewheelers. Check our our Flickr photostream for some more great shots.
Monday, August 25, 2008
My Platte River Ride
My Platte River Ride
Originally uploaded by freewheelinbiker
I figured that I wouldn't be much of a freewheeler if I didn't take a ride myself. After getting some of the nearby stations up and running with webcams and photo uploads, I headed back to our main station at 14th and Stout.
Grant Harrison had just arrived in Denver, so we decided to go out to Platte and 16th street - the most distant station from downtown (see this map for details - I love this map)..
We rode around the convention center, past the Arts Center and Sculpture Park, down to the Cherry Creek bike path. For those of you who haven't been to Denver, this path is a gorgeous stream that runs through the heart of the city, with a pedestrian path on one side and a bike/rollerblade path on the other.
I had checked out a new Raleigh cruiser to ride, but wasn't comfortable with my inability to shift. So we stopped by the station closest to the Pepsi Center - 14th and Wynkoop (that's pronounced WINEkoop for the novice) and got myself fitted for a Giant 21-speed. SWEET! We continued on, enjoying all of the convention activities around . . . protests, marches, bands playing and people just generally having a good time. Except for the protesters. They seemed as if something was bothering them. [editorial note: I know that people who care enough about an issue to come to Denver and talk about it deserve to be taken seriously. But they do tend to run together after a while]
When we reached Confluence Park, we ramped up out of the bike path and found ourselves in the shadow of the legendary REI building. The park and the bridges crossing it were gorgeous . . . enough so that I stopped for a picture (in spite of the hundreds I've taken today, this may be the only one taken of me!)
A few blocks up, we reached our bikestation at 16th and Platte. We found their systems to be in order, and the webcam was happily broadcasting away. At that point, they'd just gotten a shipment of new freewheelin water bottles - perfect to fill up and take back for the return trip. It's fun riding through the traffic downtown, but Cherry Creek and Confluence Park take the prize as best rides in Denver as far as I'm concerned.
I've spent a lot of time talking to folks who've just gone freewheelin; look for some good podcast materials shortly.
- Greg
The Mayors Ride into Denver
The Mayors Ride into Denver
Originally uploaded by freewheelinbiker
Yesterday morning, the Freewheelin bikesharing program made an auspicious debut. A crowd of about 135 bikers met at freewheelin's warehouse in Denver. Led by Mayor John Hickenlooper of Denver, Mayor R.T. Rybak of Minneapolis, Tim Blumenthal of Bikes Belong and Nate Kvamme of Humana, the procession rode to Sculpture Park, where Mayor Hickenlooper addressed an assembled crowd.
It was a great way to start the week - the bikes were great, the riders were excited, and the mayors couldn't have been more pleased. We're ready to take Denver by storm!
Sunday, August 24, 2008
Matt Modine Bike Ride!
Photo By Dan Avery, Time Out: New York
Actor/activist Matthew Modine (Full Metal Jacket/Weeds/Birdy) and activist/actor Joy Bryant(Antwone Fisher, Bobby, Get Rich or Die Tryin), will lead a bike ride through the DNC this coming Tuesday. Modine, founder of Bicycle For A Day, "gears" up for the first annual Bicycle For A Day event in NY on September 20th (bicycleforaday.org). While at the DNC, he will ride his bike from even to event to promote sustainability and community.
"Together we will inspire individuals, communities, governments, and corporations to take a step towards solving the current environmental issues. There is no argument that man's impact on the environment has put the world in a delicate balance." - Matthew Modine
Join us on your bicycle to talk about what we can do as individuals to reduce carbon emissions that are contributing to global warming.
Change your world and the world will change!
When: TUESDAY AUG 26th
Meet 2:30 Ride at 3pm
Benedict Fountain Park
Corner of 22nd and Tremont
"My Bicycle Is My Best Friend, It Is My Life" - Matthew Modine
Try to be there!
Saturday, August 23, 2008
Check out the NEWS!
Convention Center Station is fully stocked
Originally uploaded by freewheelinbiker
Two major updates for all you freewheelin followers out there. First, PR firm COYNE has set up a very cool summary site for anyone interested in writing about Freewheelin. It has lots of good information, media, and quotes. Check that out here: http://coyneclients.com/humana/freewheelin_smpr/.
Second, and in my opinion of ultimate coolness, the Freewheelin COMMUNITY page is live. This is where you can check out our live video streams from the conventions, our twitter and blog feeds, links to all the rest of our social media, youtube videos, flickr pictures, and more. Very importantly, there is a button near the bottom that takes you to instructions on how to contribute to our goal of envisioning the collective freewheelin experience and sharing that with the world. We want EVERYONE to know how awesome bike sharing can be and you, on the ground, riding the bikes, taking photos and videos, can get us there. Go to http://www.freewheelinwaytogo.com/community for all of this. Thanks!
Friday, August 22, 2008
The "Wrigley Field" Scoreboard
0822081525.jpg
Originally uploaded by freewheelinbiker
Wow . . . freewheelin build is in full swing now. Tony and crew, after working much of the night to get the bikes branded, are now building some of the signature pieces of the freewheelin experience - including the giant, manually operated "Wrigley Field" scoreboard (so called because the famous WF board is ALSO manually operated).
Check out our Flickr group (www.flickr.com/groups/freewheelin) for some terrific pics from the build.
Thursday, August 21, 2008
1,000 Naked bikes
1000 Naked bikes
Originally uploaded by freewheelinbiker
Imagine you walk into a warehouse, and there are a thousand bikes there, waiting to be dressed up in their brand-new, freewheelin finery! Well, that's what some intrepid members of our team are up to right now! Good luck, boys and girls . . . it's going to be a long night!
Freewheelin Begins
Not surprisingly, its logistically challenging to send and assemble 1,000 bikes and 7 complete stations to a city that's about to host a national political convention! But after a lot of long days and sleepless nights, that's what's happening.
My name is Greg, and I'll be blogging live from the conventions. I'll be on the ground taking pictures and videos to share this experience with anyone who's interested. You'll be hearing a lot from me and my friend Naimul over the next few weeks. We hope you enjoy what we have to say. But even if you don't, we want to hear about it - comment away! And don't forget to follow us on Flickr, MySpace, YouTube, Twitter, etc!
In a few days all of those feeds, plus live webcams from the convention, will be provided through www.freewheelinwaytogo.com. Right now, the "Freewheelin Community" button on that page points back here, but keep trying; the page will be up soon.
Until then, ride on!
Tuesday, August 19, 2008
Let the Tchotchke Begin!
Livebikes...
Originally uploaded by freewheelinbiker
What you see here is one of the first examples of our branding on a thing/stuff/goodie. We're giving away tons of free things at the conventions and like this bracelet (designed to look like a bike tire) we're slapping the freewheelin logo on top so that everyone knows we're passionate about bike sharing. We've even got freewheelin USB card readers for people who want to upload videos and pictures from their rides. Its all part of our effort to bring bike sharing to the national level. Come to our stations in Denver and Minneapolis and ride a bike. You'll walk away with much more than a fun biking experience.
Monday, August 18, 2008
Facebook Page
Our Public Facebook Fan Page
Our bikes are being built right now...we're getting close to 1000 in Denver. 1000 more are coming to Minneapolis. Photo by Matthew Staver
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Wednesday, August 6, 2008
Tuesday, August 5, 2008
Media
http://www.thewashcycle.com/2008/07/freewheelin-bik.html
http://www.reuters.com/article/pressRelease/idUS183012+15-May-2008+BW20080515
http://bike-sharing.blogspot.com/2008/07/freewheelin-gears-up.html
And much, much more! A google search will point the way.